Кафедра туризму та готельно-ресторанної справи
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Перегляд Кафедра туризму та готельно-ресторанної справи по Назва
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МатеріалA Sir Model for Viral Growth of Coronavirus: A System Dynamics Approach(Springer, Cham, 2023) Reznik N., Sakovska O., Yemelyanov O., Petrushka K., Petrushka I., Dramaretska K.In this paper, a system dynamics model depicts the viral growth of COVID-19 at an exponential rate. The outbreak of Corona virus was started from the Feb 26, 2020 when the first casewas reported in Pakistan. Local bodies and law enforcing agencies had taken initial preventive measures to restrict the COVID-19 to a particular locality but all in vain. The infected people were increasing every day rising the stocks of recoveries and deaths. Numbers of infected people were alarming and a need was felt to develop the model to calculate the existing reproduction number and transmission rate and highlight its varied values in coming days. People-oriented measures and government-based policies must be explored to fight against this deadly disease. This paper aims the development of epidemic model using the system dynamic framework on simulation software STELLA. The objective of the research is to experiment with the model to replicate the progression of the communicable disease and probe the multiple combinations of the people-based and government-based measures to reduce its spread. The containment measures are of two types; people-based measures and government-based measures and both directly affect the reproduction number and infection growth fraction for mitigating the spread of deadly coronavirus. Combined efforts of public and government can combat this pandemic. Reduced degree of reproduction number and infection growth fraction are the key metrics to judge and evaluate the effectiveness of containment measures. This research points to more holistic combination of public and governmentoriented measures that play the vital role to flatten the curve and reduce its spread affecting the reproduction number. Simulation results have been traced to replicate the real-life settings against four combinations of containment measures in tabular form and graphical form.
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МатеріалAn Intuitionistic Fuzzy Approach to Analysis Financial Risk Tolerance with MATLAB in Business(Springer, Singapore, 2023-04-02) Vinesh Kumar ; Sandeep Kumar Gupta ; Rohit Kaushik ; Subhask Kumar Verma ; Olena SakovskaTo deal with the ambiguity and uncertainty, fuzzy set theory and generalization may be used. One of the most active and productive fields of research and development over the past several years has been intuitionistic fuzzy control system theory. An intuitive fuzzy logic system is very similar to how people think. Tolerance for risk is a crucial component of investing. Higher net worth and more discretionary cash often allow business owners to take bigger risks with their investments. In order to examine the risk tolerance capacity in business, we design an intuitionistic fuzzy inference system in this research and introduce a new function called a triangular non-membership function in MATLAB.
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МатеріалCategorizatoin of hotels as a means of strengthening hotel market of Ukraine(Palgrave Macmillan Ltd., 2016-10) Коваленко, Любов Василівна ; Нагернюк, Діана Валентинівна ; Непочатенко, Валентина ОлександрівнаThe article assesses the impact of the mandatory categorization of accommodation facilities of Ukraine to improve the quality of services and revitalization of the national hotel industry.
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МатеріалCLUSTER ANALYSIS OF THE EFFECTIVENESS OF TOURIST COMPANIES IN UKRAINE(Видавничий дім «Гельветика», 2017-11) Тимчук, Світлана Володимирівна ; Нещадим, Людмила МиколаївнаThe article deals with cluster analysis of tourist enterprises in Ukraine. The group of regions of Ukraine according to the number of tourist enterprises and the size of commission, agency, and other charges is investigated. Using the Deductor program, clusters in Ukraine are formed. Clustering, or so-called segmentation, is a selected set of data for groups of objects with similar properties, which is the basis for data analysis. For the study, the tables were saved and imported into the business analytics platform Deductor.
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МатеріалCreating economic security of the tourism enterprises(Journal «Novation», 2016) Кожухівська, Раїса БорисівнаThe article considers the question of economic security of small and medium enterprises in the tourism sector. Defined external and internal factors internal factors and external threats to of economic security of tourism enterprises which are based on technical, economic, financial, personnel, information components. Presents the basic requirements of concept of economic security of sector of small and medium-sized tourism enterprises.
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МатеріалDefinition of A Process of Forming Professional Communicative Competence of the Future Agrarian Experts(International Business Information Management Association (IBIMA), 2019-11-13) Тимчук, Світлана Володимирівна ; Нещадим, Людмила Миколаївна ; Мовчан, Людмила ВОлодимирівна ; Лазарев, Олег В’ячеславович ; Фернос, Юлія Іванівна ; Комісаренко, Наталія ОлександрівнаModern requirements of future experts in the field of agriculture involve acquiring both theoretical and practical aspects of a future job. Good graduates must also be ready for professional and business communication activities; therefore, much attention should be paid to the formation of skills and abilities for further use at the workplace and communicative competencies within professional communicative competence, which is traditionally regarded as part of the professional competence of employees. The problem of the formation of professional communicative competence is solved to the greatest extent by means of the implementation of personality-centered education. Future experts in agriculture should take into account the fact that professional communicative competence can be improved in the process of self-development based on personal activities, and competence in its turn must be tested by autocompetition. So, professional communicative competence of a future agronomist primarily depends on the personality of the expert. Theoretical justification and analysis have enabled us to formulate a definition of the formation of professional communicative competence of future experts in the field of agriculture. By this definition, it is a process of establishing an integrative quality of a future agrarian, expressed by readiness and ability to implement professional communication and realize a professional communication strategy.
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МатеріалDevelopment of entrepreneurship in the tourism and recreation sphere: marketing research(Springer, Cham, 2023-10-04) Kozhukhіvska R. ; Sakovska O. ; Podzihun S. ; Lementovska V. ; Lopatiuk R. ; Valinkevych N.The processes of natural restructuring, crisis economic phenomena that take place in Ukraine have a negative impact on the economic situation. Under such conditions, it is relevant to study new approaches, principles, theoretical and methodological provisions regarding the directions and perspectives of entrepreneurship development at the destination level, as well as the development of innovative and investment forms of entrepreneurial activity in the field of tourism and recreation. The article determines that the scientific basis that defines the strategic development of Ukraine in the foreseeable future is the concept of tourism development based on the use of initiative, economic independence and innovative capabilities of business entities of the national market and its territorial and sectoral constituentsIt has been established that entrepreneurship in the field of tourism and recreation creates opportunities for further economic development of regions, formation of investment and innovation policy and provision of competitive services in new forms. The singularities of forming the entrepreneurial concept of tourism and recreational activities have been determined. With the purpose of developing the tourism and recreational industries of Ukraine and providing better tourism services, the article proposes an innovative form of methodology for the formation of a competitive tourism environment at the destination level using the marketing principles of customer focus. The author proposes a managerial and economic mechanism for carrying out entrepreneurial activities by the means of recreation and tourism entities at the level of destinations.
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МатеріалEconomic security SME in the tourism sector(ДВНЗ УЖНУ, 2016) Кожухівська, Раїса БорисівнаThe article considers the question of economic security of small and medium enterprises in the tourism sector. Defined external and internal factors internal factors and external threats to of economic security of tourism enterprises which are based on technical, economic, financial, personnel, information components. Presents the basic requirements of concept of economic security of sector of small and medium-sized tourism enterprises.
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МатеріалElaboration of anti-crisis measures to safety of tourist business development on the basis of statistical indicators(Internauka, 2022) Kozhukhіvska R. ; Sakovska О.The article considers the main components and methods of forming the principles of anti-crisis management efficiency in tourism. The analysis of indices of the anti-crisis management system is carried out in tourism. The key aspects of the anti-crisis management model are investigated in tourism. Taking into account the need for the anti-crisis management com pliance with the established scientific principles, we propose a methodology for assessing the efficiency of an tourist enterprise anti-crisis management based on the definition of a summarizing indicator of the efficiency of anti-crisis management in the context of analytical and expert assessment.
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МатеріалENVIRONMENTALIZATION OF HOTEL AND RESTAURANT BUSINESS(Одеський національний університет, 0023) Терещук Наталія
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МатеріалEnvironmentally safe and resource saving technologies as a method of increasing of increasing of oil crop production competitiveness(Суми: Сумський державний університет, 2014-05-09) Нагернюк, Діана ВалентинівнаInsufficient management of land of agricultural purpose, which have seen recently, leads to worsening of the quality structure of the soil, its degradation and reduction of fertility. Common thing was a short-term lease of land and growing monocrops such as sunflower during several years together (planted area under sunflower grew by 3.2 times from 1990 to 2012 (from 1636 ha to 5194 ha). Ukraine has taken the first place in the world since 2009 by the amount of production of sunflower seeds. 20% of the world acreage under sunflower crops is concentrated in the country. However, yielding capacity of oil crops in Ukraine is much lower than in European countries. The causes of low productivity are inobservance of basic requirements of crop rotation and technology of crop planting as well as slight attention to hybrid selection and quality of seeds.
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МатеріалFEATURES OF COMMUNICATION IN THE HOSPITALITY INDUSTRY IN THE CONTEXT OF GLOBALIZATION(Вісник ОНУ імені І.І.Мечникова. Серія: Географічні та геологічні науки. Т 26. Вип. 1(38), 2021) Tranchenko, L.V. ; Yavorska, V. V. ; Sych, V. A. ; Timchuk, S. V. ; Tereschuk, N. V.
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МатеріалFEATURES OF COMMUNICATION IN THE HOSPITALITY INDUSTRY IN THE CONTEXT OF GLOBALIZATION(ОНУ, 2021) Транченко, Людмила Володимирівна ; Тимчук, Світлана Володимирівна ; Терещук, Наталя ВасилівнаIn this study, the authors raise the question that tourism, the tourism industry constructs a special space created by hotels, transport infrastructure, a special form of organization of tourist facilities, and so on. The beginning of the XXI century is characterized by the dominance of globalization trends in the development of international relations. The world market of goods and services is becoming a single global economic space in which the development of a particular segment is a natural consequence of the effectiveness of internationalization, transnationalization and international communication. The purpose of the article is to find out the communication features in the field of tourism in the context of globalization of modern society. The task of the research is to determine the ways for the tourist to overcome the inconveniences when getting acquainted with the foreign culture of other countries; to investigate the optimal model of interaction between national and international parameters of service culture in the field of hospitality. In terms of cross-cultural communications, characteristic of tourism as one of the dominant factors in the globalization of modern society and the front of the clash of cultures, it is necessary to take into account national characteristics, manifested in latent form in relation to the world and values, behaviour, communication methods, inclinations and passions, in a way of life, in traditions and habits. A safe form of immersion in a foreign environment is a culture of service, and European standards act as a mediating space between tourists and foreign culture. The standardized culture of service and the accepted business etiquette are capable to compensate a culture shock, for this purpose in the country professional culture of the employee of sphere of hospitality has to develop.
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МатеріалFormation of competitiveness of the Ukrainian market of tourist services(American Educational Research Association, 2016-12) Нагернюк, Діана Валентинівна ; Коваленко, Любов Григорівна ; Непочатенко, Валентина ОлександрівнаThe Article is devoted to the main problems of formation of competitiveness of tourist services market in Ukraine. Defines the modern state of tourism development in Ukraine and offered practical proposals to ensure competitiveness in the market of tourist services.
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МатеріалImprovement of the marketing management system of tourism and hospitality industry enterprises on the basis of innovations(Springer International Publishing, 2023) Raisa Kozhukhіvska ; Оlena Sakovska ; Lilia Kustrich ; Maryna Gomeniuk ; Svitlana PodzihunModern tourism is a complex social and economic system, an element of which is a highly profitable diversified economic and industrial complex, which includes travel agencies, hotels and restaurants, cafes, accommodation etc. Structural changes in the economy, instability of the environment require a revision of the forms and methods of managing the market of tourism services. It is generalized that the use of innovative technologies in the management system of tourism and hotel and restaurant business, at the present stage of economic development, is an important task that is of great interest to managers of enterprises in this field. The results of the study presented in the article can be used as a source of information to build and improve the system of investment attractiveness of enterprises in the hospitality industry.
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МатеріалINNOVATIONS IN TOUR OPERATIONS AS A RESPONSE TO GEOPOLITICAL CHALLENGES IN CREATING TRANSCORDON ROUTES(ACADEMIA DE STUDII ECONOMICE DIN MOLDOVA, 2024-04) Тимчук Світлана Володимирівна ; Нещадим Людмила Миколаївна ; Кирилюк ІринаThis article examines the innovative strategies employed by tour operating companies in response to geopolitical challenges, particularly focusing on the creation of transborder routes. In a world marked by geopolitical transformations, the tourism industry faces diverse risks that necessitate adaptive measures from tour operators. The study assesses the risks linked to transborder tourist routes and investigates the proactive role of tour operators in mitigating these challenges. Geopolitical factors, such as political and economic instability, terrorism threats, diplomatic disputes, migration crises, and changes in infrastructure and access, significantly impact the safety and stability of transborder routes. The article highlights the dynamic nature of these challenges and emphasizes the need for flexible and responsive strategies from tour operators. In this context, the research delves into the role of technological innovations, including digital technologies, the Internet of Things (IoT), artificial intelligence (AI), and blockchain, in enhancing the quality, safety, and adaptability of transborder tourist routes. It explores how these technologies contribute to efficient logistics, personalized tourist experiences, and real-time analysis of geopolitical risks. Furthermore, the article discusses the importance of collaboration among stakeholders in the tourism industry. It underscores the significance of information exchange and best practices among tour operators to overcome geopolitical challenges effectively. The study concludes by emphasizing the critical role of innovation in ensuring the sustainability and success of tour operators amidst geopolitical uncertainties.
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МатеріалManaging innovation in tourism and hospitality industry: International experience(AIP Publishing, 2022) Kozhukhіvska R. ; Sakovska О. ; Maslovata S. ; Dluhoborskа L. ; Chuchmii I.On the basis of the conducted study, the authors concluded that the feasibility of using innovations as an important tool for the development of tourism enterprises and enterprises of the hospitality industry. It is generalized that the use of innovative technologies in the management system of tourism and hotel and restaurant business, at the present stage of economic development, is an important task that is of great interest to managers of enterprises in this field. The results of the study presented in the article can be used as a source of information to build and improve the system of investment attractiveness of enterprises in the hospitality industry.
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МатеріалMethods for Monitoring and Analysis of the Holidaymakers’ Free Time in Tourism(International Business Information Management Association (IBIMA), 2019-04-10) Нещадим, Людмила Миколаївна ; Тимчук, Світлана Володимирівна ; NESHCHADYM, Liudmyla ; TYMCHUK, SvitlanaIncreasing the amount of free time by reducing working hours is a major consequence of significant institutional changes. Historically, objective circumstances indicate significant differences between working time, which generally limits the content of the individual's professional framework, and leisure time, which is devoted to the diverse social, cultural and intellectual development of the individual. Leisure arises in the area where, with the help of cultural and leisure practices, not only the process of self-realization of the individual takes place, but also preconditions are created for improving the social quality of life.The study of leisure is important from a theoretical point of view. The concept of leisure, free time is an essential part of scientific research. Theoretical and empirical studies of leisure practices today are not numerous, and therefore various types of theoretical and methodological problems arise in the study of this social phenomenon. In addition, the sphere of leisure and culture quickly reacts to social transformations that create new problems which were considered thoroughly studied before.The article deals with the concept of free time of the population, recreation and holidaymakers. The percentage of daily and total free time was investigated. The concepts of leasure time, recreation, tourism, excursion and some others were defined. A model for determining the free time of the population is proposed as a basis for the management of tourist and recreational activities.
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МатеріалMethods of assessment of efficiency of creating regional innovative clusters for dynamic development of economics(LLC “Consulting Publishing Company “Business Perspectives”, 2017) Kozhukhіvska, Raisa ; Parubok, Natalia ; Petrenko, Natalia ; Podzihun, Svitlana ; Udovenko, IrinaThe research of the foundations of the formation of a modern cluster theory is a significant theoretical and practical interest for the further development of a successful model of cluster policy in Ukraine. In addition, the important place in this judgment is the fact that this theory is in the stage of active formation and development. The purpose of the article is the research, analysis and development of methods of assessment of efficiency of creating regional innovative clusters for dynamic development of economics. The article considers the methods of quantitative evaluation of clusters performance based on the analysis of effects of reducing transaction expenses, capital value, marketing expenses, innovation diffusion and employment of infrastructure in common. It was established that the application of innovative cluster approach is one of the most efficient tools in the fulfillment of tasks of enterprise modernization and ensuring the development of innovative sectors of economy. Cluster effects for regional economies are relative and, in general, can be used for estimating total cluster effect. The suggested variants of assessment of potential cluster effects will provide opportunities of carrying out a more complete cluster estimation and selection of the most efficient projects for increasing the efficiency of regional innovation clusters and dynamic development of economics.
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МатеріалOrganization of tourism travel after the crises phenomena related to SARS-CoV-2(Інфраструктура ринку, 2022) Kozhukhіvska R.In the article the research of tourism sphere and crisis phenomena, which caused decrease in tourist travels, is carried out. It has been established that the tourism industry is one of the most important indicators of socio-economic development, both of individual regions and of the country as a whole. But due to the limitations caused by the spread of the SARS-CoV-2 pandemic, the tourism industry is facing a crisis that may be the worst in the history of the world economy. It is pointed out that during the pandemic caused by COVID-19 it is tourism that has suffered more, including restrictive measures imposed by states on the movement of citizens, quarantine, airline travel bans, etc. A detailed analysis of travel statistics index in the world and Ukraine has been conducted. Ways out of the crisis situation for the tourism sector of Ukraine, the implementation of which will reduce the level of negative impact of the pandemic effects associated with SARS-CoV-2, are proposed.