INNOVATIVE APPROACHES TO THE DEVELOPMENT OF THE HOSPITALITY SECTOR AND MANAGEMENT IN THE CONTEXT OF THE REGIONAL ECONOMY OF UKRAINE
INNOVATIVE APPROACHES TO THE DEVELOPMENT OF THE HOSPITALITY SECTOR AND MANAGEMENT IN THE CONTEXT OF THE REGIONAL ECONOMY OF UKRAINE
Немає доступних мініатюр
Дата
2024
Автори
Тимчук Світлана Володимирівна
Назва журналу
ISSN журналу
Назва тома
Видавець
Izdevniecība “Baltija Publishing”
Інструкція
The study dedicated to innovative approaches to the development of the hospitality sector and management in the context of the regional economy of Ukraine analyzed and assessed the current state and potential of this sector. It was revealed that hospitality plays a crucial role in shaping the regional economy, not only by boosting tourism flows but also by attracting investments and creating new job opportunities. The research considered the development potential of the industry and investigated the impact of innovative marketing strategies on its prospects. Innovative approaches to hospitality organization and management in the conditions of the regional economy of Ukraine were examined. Key aspects of implementing advanced technologies, service personalization, and environmental sustainability in the hospitality sector were explored. The results of the study demonstrate that innovative approaches are essential for ensuring sustainable development of the industry in the regional economy context. The findings indicate the necessity for active support and investments from the government to stimulate innovative development of the hospitality sector in Ukraine.
Опис
The hospitality sector in Ukraine plays a pivotal role in economic development, particularly at the regional level. Its impact on the state of economic growth, the socio-cultural sphere, and job creation is extremely significant. However, for the effective functioning and further development of the hospitality sector in the context of the regional economy, innovative approaches and optimal strategies are necessary.
In our time, when competition in the hospitality industry is increasing, innovation becomes a key factor for the success of hotels, restaurants, cafes, and other entities in this sector. Innovative approaches encompass new technologies, management models, marketing strategies, and customer service approaches aimed at enhancing service quality and meeting consumer needs.
The research is dedicated to studying and analyzing innovative approaches to the development and management of the hospitality sector in the context of the regional economy of Ukraine. Investigating the current state of the industry, identifying its main problems and challenges at the regional level requires specific recommendations and strategies for their resolution.
The main objectives of the research include identifying innovative opportunities for the development of the hospitality sector in Ukrainian regions, as well as formulating recommendations to support and stimulate innovative initiatives in this field. The implementation of innovative approaches to the development of the hospitality sector can become a significant tool for stimulating economic growth, increasing the competitiveness of regions, and improving the quality of life for local residents.
Ключові слова
Бібліографічний опис
Tymchuk S.V. Innovative approaches to the development of the hospitality sector and management in the context of the regional economy of Ukraine. Traditional and innovative approaches in economics: theory, methodology, practice : Collective monograph. Riga, Latvia: Baltija Publishing, 2024. P. 509-532